Buyers Agents – Ready to Level Up your Buyer Briefs?
Understanding your client’s needs is just the start. Turning those needs into a tailored, value-driven property search is where the real work begins. That’s why we built the Stash Buyer Brief — a powerful tool designed specifically for buyer’s agents to simplify and supercharge the entire buying journey.
With the Stash Buyer Brief, you can:
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Streamline the buying process from initial client brief all the way through to a curated shortlist.
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Gain deeper insights into client preferences, budget, and lifestyle needs to deliver truly personalised recommendations.
- Research and identify opportunities quickly using comprehensive market information and tailored suburb suggestions.
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Act faster and smarter with an efficient workflow that saves time and reduces administrative overhead.
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Win more clients by demonstrating professionalism and delivering results that align perfectly with their goals.
Whether you’re assessing a new listing or strategising your next move, the Stash Buyer Brief equips you with the tools to work smarter, not harder.
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Stash partners with Australia’s leading buyers agents to deliver smarter tools for faster deals. Join today and explore the new Buyer Brief feature.
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What is a Buyer’s Brief?
A Buyer’s Brief captures the key requirements your client is searching for — from budget, bedrooms, and property type to location, lifestyle preferences, and renovation potential. With Stash, you can now centralise all this in one place.
Plus, our Buyer CMA takes it even further by helping you:
- Analyse recent comparable sales
- Review current listings
- Understand where a property sits against market trends
It’s designed to help your client uncover value, avoid overpaying, and feel confident about every decision.
Image: The old way…
Do you still enter client brief details with paper & pen and hope you captured it all? Not anymore with Stash Buyer Briefs
1. Start by adding your buyer
The buyer always comes first.
With Stash, you can easily create and manage detailed profiles for all your clients — whether they’re active, past, or future prospects. Store everything from their budget and property preferences to lifestyle goals and investment criteria, all in one place.
Each buyer profile becomes a living portfolio. You’ll be able to track when they’re ready to re-enter the market, identify opportunities to unlock equity, and tailor recommendations as their needs evolve.
No more switching tabs. All your data in one platform.
Did you know?
Stash Property seamlessly integrates with GamePlans to streamline the entire onboarding journey. From buyer strategy to property matching, the integration ensures that all client information and preferences. This enables teams to deliver personalised service faster, track progress in real-time, and collaborate more efficiently — all while reducing manual data entry and administrative overhead.
Keep track of all your clients and properties in one spot.
2. What are the buyer requirements?
Understanding your buyer starts with more than just ticking boxes. A strong Client Brief captures their motivation, financial position, preferences, and lifestyle needs — turning casual interest into a clear property strategy.
Here’s how we break it down:
🧭 Purpose & Motivation – Why they’re buying — upsizing, investing, relocating, or first home?
💰 Budget & Financials – Includes total budget, pre-approval status, and any flexibility.
⏳ Timeframe – When they want to buy or move — urgent or long-term?
🏠 Current Situation – Are they renting, selling, or just starting the search?
🏡 Property Preference – Type, size, layout, renovation potential, and block features.
🏡 Property Preference – Type, size, layout, renovation potential, and block features.
📍 Location Preference – Preferred suburbs, distance from CBD, transport, or school zones.
🌿 Lifestyle Needs – Access to parks, beaches, cafes, schools, or specific community vibe.
📈 Investment Criteria – Rental yield, capital growth, development potential, or tax benefits.
📝 Extra Notes – Anything unique — pet needs, street type, style, accessibility, etc.
Get ready for the future with data driven Buyer Briefs
3. Match suburbs to your buyer’s brief
Once you’ve collected your client’s brief, the next step is matching them with the right suburbs — not just based on location, but on lifestyle, affordability, and growth potential.
Stash helps you instantly compare suburbs across key indicators, so you can identify areas that align with your buyer’s goals and eliminate those that don’t.
For example, you can assess:
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Median property prices to ensure budget fit
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Rental yields and vacancy rates for investors
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10-year capital growth to evaluate long-term performance
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Infrastructure spending and new developments
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Demographics and social profiles to match lifestyle preferences
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School zones and public transport access for families
Stash also highlights environmental and planning overlays such as:
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Flood and bushfire risk areas
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Biodiversity zones
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Underground infrastructure (Before You Dig)
By combining these insights, you can confidently recommend the best-fit suburbs — and just as importantly, rule out areas that carry hidden risks or poor value. It’s suburb matchmaking, backed by real data.
Automatically create suburbs shortlists in seconds
4. Match on market properties with your buyer
Help your clients get into properties quicker. Investment or Owner occupier, Stash Buyer Briefs will help you win more business.
With the buyer’s brief already in place, Stash instantly filters and surfaces on-market properties that align with your client’s requirements — saving you hours of manual research.
You’ll see detailed profiles for each listing, including:
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💰 Price estimate and recent sale history — understand current market value and past performance
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📐 Land size, zoning, and year built — key details that impact development potential and lifestyle
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🚌 Proximity to transport, shops, and schools — crucial for convenience and future growth
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🌧️ Environmental overlays like flood or bushfire risk — important for safety and insurance considerations
Each property is also benchmarked against:
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📊 Suburb median prices — compare listings to local market averages
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🏠 Rental yields and vacancy rates — assess investment income potential
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📈 10-year capital growth — track long-term property value trends
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⏳ Discounting trends and days on market — gauge how quickly properties sell and pricing strategies
This lets you assess fit quickly and confidently — identifying the strongest matches based on your client’s brief and current market context. Use these insights to narrow down your shortlist, eliminate unsuitable options, and guide your buyers toward smart, data-backed decisions.
5. Explore exclusive off market opportunities
One of Stash’s most powerful capabilities is uncovering off-market properties and unlisted development sites that fit your buyer’s brief. These are properties not yet listed on portals — or potentially never listed — giving you and your client a major advantage.
With smart filters, you can instantly:
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Identify high yielding investment opportunities
- Find those renovators needing a bit of TLC
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Cross-check risk overlays like flood & bushfire
Off-market discovery allows buyers agents to present clients with first-access deals, creating a sense of exclusivity and urgency — while also proving your edge as an advisor.
Why are owners choosing off market listings?
Many property owners choose to list their homes off-market to save money on marketing and advertising fees associated with major portals like realestate.com.au and domain.com.au. By working directly with trusted buyer agents and private networks, sellers can reduce commission costs and avoid expensive advertising campaigns. Off-market sales often lead to quicker, more efficient transactions with fewer ongoing costs—helping owners maximise their net return.
7. Present to your buyer and win more business
Once you’ve gathered your client’s preferences and shortlisted properties, Stash creates a fully-branded Buyer Brief in PDF format — professional, polished, and ready to share. You can customise the included information to suit your client’s needs, whether they’re an investor, first-time buyer, or developer, ensuring every brief is tailored and relevant.
See how Future Proof Property create branded reports on any property in literally seconds. Get a free trial here.
Consistent branding across every report helps reinforce your credibility and professionalism. It ensures your clients receive a unified message and presentation style, making it easier to compare properties and trust your recommendations.
With Stash, every Buyer Brief reflects your brand, streamlining communication and strengthening your position as a trusted advisor.
